The 10-minute Google Business Profile checklist for trades

For most trades, your Google Business Profile brings in more calls than your website. Here’s a quick checklist you can do today.

1. Primary category: pick the most specific one (for example, “HVAC contractor”, not “Contractor”).
2. Services: list every service you want calls for, in plain words.
3. Service area: add the towns you actually drive to.
4. Hours: make sure holiday and emergency hours are right.
5. Photos: add real job photos, your truck and your team. Skip stock photos.
6. Reviews: reply to every one, good or bad, within a few days.
7. Posts: post once a week: a tip, a recent job or a seasonal reminder.

Do these seven things and you’ll be ahead of most competitors in your area.

Want help with this?

• Local SEO & Google Business Profile service
• Plumbing marketing in Ontario